Identifying Your Niche Understanding Market Demand Finding your niche is like finding your soulmate in the fitness world. You want to connect with something that resonates with you, but also fills a gap in the market. Researching current trends and demands helps me see where the gaps exist. Looking at social media, Google trends, and […]

Finding Your Niche Understanding Your Audience When I first dived into the world of online fitness, I quickly learned that knowing my audience was everything. I mean, seriously—who’s gonna buy from you if you don’t know what they need? Spend some time getting to know your potential clients. What are their fitness goals? Are they